Larry Ribb, identified to some veteran Xbox followers as Main Nelson, has introduced that he has been fired from Unity, the place he labored as director of neighborhood and advocacy. In a submit on LinkedIn, Hryb wrote about how he first joined the corporate that develops the favored sport engine in 2024 and rebuilt its neighborhood and advocacy crew.
“I’ve all the time been clear with this neighborhood, so I wished to share that like many individuals in tech and video games proper now, I used to be let go from Unity,” Hryb wrote, occurring to speak about his accomplishments, together with making Unity extra seen at business and client occasions like PAX.
“After almost 30 years of affect at Microsoft, I joined Unity in 2024. Throughout my time there, we rebuilt our neighborhood and advocacy crew with intentional methods that created clearer, extra related experiences for creators, builders, and avid gamers. We introduced vitality again to silenced channels, restored belief, and persistently confirmed up the place it mattered. I joined Unity at PAX and main business occasions. “We raised consciousness, strengthened relationships, and ensured Unity had a transparent voice within the broader dialog.” ”
Hryb left his 22-year stint at Microsoft to basically turn into certainly one of Xbox’s most important spokespeople. Previous to his retirement, he labored on the firm as a programming director. All through his time there, he has talked about sustaining clear and clear communication with followers of the product. Equally, he has now written about how essential communication has been all through his time at Unity.
“Good communication was important to the job,” he writes about elevating Unity’s profile. “We experimented with new platforms to inform higher tales, rebuild belief in our model, and cater to our current audiences. We aligned neighborhood engagement straight with our product technique, so creators and gamers skilled a extra cohesive Unity. Making that connection tangible once more made sense, and I am pleased with what our crew completed.”
As for his future, Hryb stated he’s on the lookout for new alternatives the place he can leverage his expertise engaged on constructing robust communities and platform methods.
“Change makes you stronger. I search alternatives the place my expertise in neighborhood management, platform technique, and communications can drive development on the intersection of {hardware}, software program, and companies. I am interested in ecosystems the place these components work collectively to create a unified expertise for creators and gamers,” he wrote.
Hryb first rose to prominence throughout his tenure as a senior undertaking supervisor at Xbox due to the launch of the Main Nelson Radio Podcast (later renamed the Official Xbox Podcast). Because of his outstanding function within the firm, Hryb has additionally turn into many avid gamers’ main supply of Xbox-related information, from new sport and DLC releases to particulars on upcoming {hardware}. Throughout his last years at Microsoft, Hryb could be concerned in growing communications plans for the worldwide launch of varied video games, {hardware}, and different companies.